Articles written by Kaja Pryczkowska
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RTB House Wins Three Stevie® Awards in the 2020 International Business Awards®
RTB House, a global company that provides state-of-the-art marketing technologies, today announced the company won three Stevie® Awards from the 2020 International Business Awards, highlighting RTB House’s growing global presence in over 30 locations worldwide.
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RTB House to acquire WhitePress
WARSAW, February 22, 2021 – RTB House, a global advertising technology firm takes up 100% shares in WhitePress, a content marketing platform, from its Founders, Dirlango, a technology-focused investment firm and Innova Capital, a CEE mid-market private equity firm. WhitePress’s management, including founders Paweł Strykowski and Tomasz Kwaśny, will continue in their existing roles. The financial terms of the transaction are not disclosed.
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RTB House listed as one of the fastest growing companies in Europe in FT1000 ranking for the fourth year in a row
RTB House merges the development of innovative products with its rapid growth as a global company delivering state-of-the-art marketing solutions to brands and agencies. For the fourth time in a row, it has been awarded a spot on the Financial Times list of the Fastest Growing Companies in Europe. The company has placed 58th in the tech sector of the prestigious ranking.
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How Proactivity Can Strengthen the Position of a Media Agency
Few industry segments have experienced as much disruption as online advertising and digital media in recent years. With the dynamic increase in the use of mobile devices and social media, online advertising agencies have had their hands full adapting to new technologies, new formats, and constantly evolving user behavior.
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The Market Is Changing And Advertisers Must Adapt Novel Technologies To Thrive
Marketing and types of digital advertising are constantly in motion If advertisers fail to leverage tools to adapt to these trends, they could find themselves being left behind.
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Avoiding a Last-Minute Rush. How To Get Ready for Black Friday Sales.
Every year, many businesses tell themselves that they’ll start working on their Black Friday promo period sales strategy early this year. However, when October comes around, they yet again find themselves scrambling to prepare for the most important sales period of the ear. This is the biggest mistake any business can make, and our Black Friday report our Black Friday retargeting campaigns report, and this article, are designed to help you understand why.