One-in-million ad campaigns for online marketplaces
Online marketplaces can have millions of products. Our ads identify and display those special items that will truly resonate with users and drive conversions.
Places where we’ve made our mark
Global impact for major marketplaces
At RTB House, we have experts who are dedicated to making marketplaces tick. We understand the challenges of sites with numerous product categories, countless vendors, and millions of monthly users. And we consistently deliver remarkable results.
Active marketplaces campaigns
Up to
Overall performance increase
Up to
Median ROAS for marketplaces
Stats for marketplace campaigns run with RTB House
MARKETPLACES EXAMPLES
Elevate every vendor
The look and feel of your ads can make the difference between an infrequent buyer and one who comes back to your marketplace time and again. Dynamic, innovative creatives from RTB House elevate every offer, making your site more attractive than ever.
marketplaces
When your site has thousands of vendors, millions of users, and fast-moving offers, you also have data. Lots of data! It can be overwhelming. But with Deep Learning—an evolution of legacy Machine Learning AI—you find patterns in the chaos. You can trust the tech to present users with offers that will pique their interest.
OUR VISION
How our campaigns meet
the challenges of marketplaces
Drive conversions with hyper-personalization
Convert users wherever they’re browsing with ultra-personalized ads powered by self-learning algorithms. Increase scale and GMV.
Increase AOV
61% of products bought from RTB House ads had never been viewed by the customer before. We’re experts in cross-selling and finding complementary offers that resonate with users.
Boost sales in selected product categories
Run tailored campaigns focused on driving results in specific product categories, or for chosen vendors or brands.
Put your offers at their fingertips
Marketplaces are becoming mobile-first. Bring in new customers, excite active buyers, and re-engage lapsed users with in-app retargeting.
SUCCESS STORIES
Featured case studies
Read the best of our clients' success stories.
FAQs
We have your questions covered
Marketplace advertising is about building brand awareness, driving external traffic, and retargeting users who have left your site without making a purchase. Combining web and in-app advertising is crucial. Given the extremely wide variety of products on offer, understanding user intent is essential for deploying sub-campaigns that display the relevant categories.
Millions of users and many thousands of vendors produce one thing in abundance—data. The solutions of RTB House, underpinned by incredibly powerful Deep Learning algorithms, can parse massive, even seemingly unstructured, data pools to recognize order in the chaos. This means previously hidden behavioral patterns are uncovered, and relevant messaging is delivered.
Paths to purchase in the marketplace industry can be short, and the right moment to engage a user is fleeting. Deploying solutions that can pounce on this golden moment to guide a user toward conversion with scroll-stopping shoppable creatives is vital. Context is everything. Powerful LLMs and semantic intelligence can provide a contextual edge with more potent placements.