EMEA Auto Industry Digital Advertising Guide


EMEA Auto Industry Digital Advertising Guide

We live in accelerated times. The automotive industry has always been in a constant state of change. However, with ecommerce emerging as a viable channel for auto brands, and with the inevitable shift to hybrid and electric vehicles, the coming years require an almost total retooling of business.

We have created a guide to show automotive brands and related businesses how to communicate their offers and values to customers most effectively through digital advertising.

In the guide:
  • New and used vehicle sales
  • Merging online and offline activities
  • Measuring micro-conversions
  • Performance and brand awareness digital ad campaigns
  • Overcoming biases with Deep Learning technology
  • Top tips for engaging online experiences
  • The future of the auto industry

See what else is in the report

Success stories

Featured case studies

Read the best of our clients' success stories.

Audi SF Leverages OTT with QR Codes for Brand Awareness